The Warn Room blogs apply 70 years of research to the practice of alerts and warnings. We show how evidence-based changes to message content, style, and structure can create more effective warnings.
Photo by Cory Lum, AP Post-alert messaging is getting a lot of my attention these days. For those unfamiliar with the term "post-alert message," these are the equivalent of "all clear" messages. But instead of simply saying "all clear" or "orders lifted", a post-alert message is written in plain language with a focus on communicating safety. We started thinking about the importance of these messages when we noticed how they are filled with jargon that implies safety rathe